What is Sentiment Analysis?
Sentiment analysis, also known as opinion mining, is a natural language processing (NLP) technique used to determine the sentiment or emotional tone expressed in a piece of text. It involves analyzing textual data, such as customer reviews, social media posts, and survey responses, to understand the underlying sentiment, whether it is positive, negative, or neutral.The goal of sentiment analysis is to extract subjective information from text and interpret the sentiment conveyed by the author. By automatically classifying and quantifying sentiments, organizations can gain insights into public opinion, customer feedback, and brand perception. This information is valuable for making informed decisions, improving products and services, and enhancing customer experiences.Related terms
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